Latin Rock Bands To Anchor Red Bull's Soundclash
August 19, 2008
- Latin
| Branding
By Ayala Ben-Yehuda, L.A.
Red Bull is bringing its Soundclash event to the U.S. for the first time Sept. 18, where it will present Latin rock bands Allison and Rabanes in a "musical conversation."
Like other Soundclash shows presented in Japan, Russia, Hungary and the Netherlands, the Los Angeles show at Leonardo's will present two bands on stages at opposite ends of the venue with the audience in the middle. For $5, audience members can watch Allison, a Mexican pop-punk act on Sony BMG, and Rabanes, a Latin Grammy-winning Panamanian rock-ska group on Universal, face off in various rounds of musical challenges.
Sony BMG artist Amandititita will host the event.
Red Bull will hold additional Soundclashes in L.A., Seattle, Boston, Belgium, Poland and New Zealand. The energy drink brand has previously brought its Latin hip-hop competition "Batalla de los Gallos" to New York, with rappers from around Latin America competing in the finals in Venezuela.
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